The research statistics show that in the future years the video content is going to outlaw the text-only content. It is because the people are more engaged and interested in the video content instead of the written content. According to statistics, more than 65% of people are visual learners. Video content is more engaging than the text and audio content. Video content involves both audio and text content but the situation is not the same in the case of audio-only or text-only content.
The fact that distinguishes video content from the other forms of content is that you can create a variety of content here for example, in the case of funny videos you can add actions. But this option is not available or it is very limited in the text-only content and audio-only content. But despite these facts, it is also very difficult to create quality video content. The competition is very high in the case of video content and it is very difficult to create a good video. But here are few tips and tricks that will have to create best short videos.
Use of lights and how to light a face
If you intend to create a professional video you must use plenty of lights while shooting it. It is the best if you use sunlight. In case of Sunlight choose the time of the day or night when the light is softer to avoid harsh Shadow effects in the video. If you can’t shoot in the sunlight you can shoot indoor in a studio. In that case, be careful about the quality of lights and about the position particularly, to avoid the shadow. As for as the position of the lights is concerned it will be better to adjust the lights behind the camera.
Proper background to shoot a video
It is very important that your video must have a clean and professional background. There are different types of background and you can select any of them according to the nature of the video you are recording. For instance, you can build up a background using curtains or paper or you can use a real background i.e. Your office, home or outdoor. But there are two things that you need to make sure about the background. It must be; Clean and professional according to the nature of your content.
Today certain apps provide you with these facilities like Tiktok and ufundo. You can use any of two. Many of the top trending Tik Tok videos contain virtual background.
Clear and clean audio is a must for short videos
Your audio is as important as the video. The biggest mistake that most of the short video your makers commit is that they only pay attention to the video quality and ignore the audio quality. In short videos, you have a short time to convey your message so the audio needs to be more crisp and clear. To make this happen you need to have a very good microphone you can afford to buy. More than this put it close to the speaking subject. You can also use certain audio editing software to clean the audio. Always choose the place where there is complete silence or at least where there is less noise.
The best medium to record the video
In the case of short videos, the best camera is needed. The reason is to grab the full attention of the viewer. Besides this, if the quality of the video is not up to the mark it will leave a very bad impression on the viewers. The possibility is that the viewers will stop watching the video or at least will not watch it with full interest and will not get the message properly that you want to convey. To shoot a very good video DSLR is not the necessity. You can use your phone camera as well. But in case you are shooting from your mobile try to use the back camera and record in landscape mode. You can also use the flashlight of the phone if it adds to your quality.
Premium intro to Grab the attention
A very powerful intro is needed if your video is short. In case the video is less than 1 minute you must use a premium quality intro in the video. People do not prefer to watch the videos that are too short so a good intro will better capture their attention. The video content is increasing day by day and there is a lot of irrelevant content on the Internet. Surveys have shown that the first 5 seconds of your video determine whether your video should be watched are not. So leave a positive impression on the viewer at the start. Make the intro engaging and to the point to make your video win.
Change the angles while shooting
If your video is not too short i.e. it is of more than 2 minutes it is mandatory to change the angles. The fact is that the attention span of the human eye is not more than 10 seconds. Moreover, it is better for the overall quality of the video. It will not only give a professional touch to it but will make it appealing visually also. In case you do not shift the angle the chances are that the viewers will not take interest or will find it boring to watch.
Use different effects to make the video appealing and engaging
It is best to incorporate other materials like graphics, emoji and animation in the video. If it is short do not only rely upon the audio or do not use too much text in it. In the video, you can use other effects like ‘Hover’. Especially, if the video is for advertisement then it must add these things.
After taking all these steps you must consciously choose a video editing software. There is a plethora of video editing software available on the Internet. Some of them are for the larger videos and so are very heavy. If you are shooting a short video you are better to go for software like Tik Tok or ufundo. Ufundo is a highly updated app with a lot of options to edit any video. You can easily download it from play store and edit short videos using it.